Obinna Morton | Copywriter
>>>>>>>>>>>>>>>>>>>>
Writing is something
I learned over the
years I had a skill in.
There’s no special story here. And I’m continuing to work on
getting better, but also know that I have enough to use what
>>>>>>>>>>>>>>>>> I have.
A Difficult Period...And Its Subsequent Aftermath
I think I wanted to do something with writing in the midst of a tumultuous period I survived.
Somewhere in between working as a host at restaurants and admin jobs through temp
agencies in New York, borrowing money from a parent I shouldn't have, trying my best to
dance there (and live my dreams...).
One constant was writing. I wrote a lot there.
I lost a job too after...(**wait for it**)...blowing up on a former co-worker
who had said I looked like a slave when I wore a fashion scarf around my head
to work--I wanted to try a look. It was a mistake. I won my court case though against
the restaurant and got my unemployment. Details for another day, I guess.
I also got a lesson in knowing my boundaries, and treating people who support me better, too.
Another story, another day.
The Missus, and the Hits
I made so many mistakes. So many. Untethered emotion, wake up calls and lessons aside,
that was one of the misses. But along the way I found some hits. I worked at places where I
did more writing—a small business here, a festival/conference type gig there.
Types of places you might be familiar with. Or know. Or run.
Before this, in high school, I wrote essays to earn scholarship money to college. A full
scholarship from the Gates Foundation. Full ride. Great opportunity. $1,000 from Papa John’s
and a pizza party with my high school guidance counselor. $500 from the Congressional Black
Caucus and Delta Sigma Theta Sorority. Stuff like this.
Both my parents, divorced for good reason, helped. As well as my myriad
siblings. To cite some of the sources.
I Connected The Dots
Long story short, I just started to connect some of the dots. And the default reward is a
schedule that could be flexible enough to let me keep dancing.
I wrote a lot of things for free, six months, to get samples. I've done a number of different
things since then...
These are some of the things I’ve done with copywriting:
>>>Case studies that show the impact a business has produced for others
>>>An article copywriting project to build out the small business leg of the loan website LendingTree
>>>Different blog articles to educate followers about different topics in a
conversational and easy-to-understand way
I also edited a lot of papers at one time when I tutored part-time at Georgia Perimeter College.
Now I’m continuing to build my writing muscles as a copywriting intern with the Minority Business
Owners Association, and Banu Hantal Executive.
And take what I have now to help you and others say something worthwhile.
Find the right words to tell your story and convert readers into followers. 🙏🏿
I’ll also add that I studied French in college and like languages in general.
It might seem random, but in my mind language and writing are a good pair.
I'll end with that. No spin-offs. No cliffhanger.
So:
1. If you don't think I'm a bad person for my intro story and
2. you’re looking for a copywriter who can help you tell your story to connect like a bait and
hook to your eager audience...
...then I'd be a good person for that, I think. I believe.
Follow the yellow bricks to the road of your choice.
Writing is something
I learned over the
years I had a skill in.
There’s no special story here. And I’m continuing to work on
getting better, but also know that I have enough to use what
>>>>>>>>>>>>>>>>> I have.
A Difficult Period...And Its Subsequent Aftermath
I think I wanted to do something with writing in the midst of a tumultuous period I survived.
Somewhere in between working as a host at restaurants and admin jobs through temp
agencies in New York, borrowing money from a parent I shouldn't have, trying my best to
dance there (and live my dreams...).
One constant was writing. I wrote a lot there.
I lost a job too after...(**wait for it**)...blowing up on a former co-worker
who had said I looked like a slave when I wore a fashion scarf around my head
to work--I wanted to try a look. It was a mistake. I won my court case though against
the restaurant and got my unemployment. Details for another day, I guess.
I also got a lesson in knowing my boundaries, and treating people who support me better, too.
Another story, another day.
The Missus, and the Hits
I made so many mistakes. So many. Untethered emotion, wake up calls and lessons aside,
that was one of the misses. But along the way I found some hits. I worked at places where I
did more writing—a small business here, a festival/conference type gig there.
Types of places you might be familiar with. Or know. Or run.
Before this, in high school, I wrote essays to earn scholarship money to college. A full
scholarship from the Gates Foundation. Full ride. Great opportunity. $1,000 from Papa John’s
and a pizza party with my high school guidance counselor. $500 from the Congressional Black
Caucus and Delta Sigma Theta Sorority. Stuff like this.
Both my parents, divorced for good reason, helped. As well as my myriad
siblings. To cite some of the sources.
I Connected The Dots
Long story short, I just started to connect some of the dots. And the default reward is a
schedule that could be flexible enough to let me keep dancing.
I wrote a lot of things for free, six months, to get samples. I've done a number of different
things since then...
These are some of the things I’ve done with copywriting:
>>>Case studies that show the impact a business has produced for others
>>>An article copywriting project to build out the small business leg of the loan website LendingTree
>>>Different blog articles to educate followers about different topics in a
conversational and easy-to-understand way
I also edited a lot of papers at one time when I tutored part-time at Georgia Perimeter College.
Now I’m continuing to build my writing muscles as a copywriting intern with the Minority Business
Owners Association, and Banu Hantal Executive.
And take what I have now to help you and others say something worthwhile.
Find the right words to tell your story and convert readers into followers. 🙏🏿
I’ll also add that I studied French in college and like languages in general.
It might seem random, but in my mind language and writing are a good pair.
I'll end with that. No spin-offs. No cliffhanger.
So:
1. If you don't think I'm a bad person for my intro story and
2. you’re looking for a copywriter who can help you tell your story to connect like a bait and
hook to your eager audience...
...then I'd be a good person for that, I think. I believe.
Follow the yellow bricks to the road of your choice.
